“Marketing For Your Future” with Joyce Padilla from Assett


Joyce Padilla
CEO at Assett
Website address: https://www.assett.ca/

Each week on Marketing For Your Future, our host speaks to media experts across the country. This week our host speaks with Assett’s Joyce Padilla. To find out more, check out https://www.assett.ca/


What is the biggest change in marketing that you see coming in the next couple of years?

Embrace mindful marketing


What advice would you give when it comes to digital marketing?

Be honest with your messages and think about your individual view of your target markets.


What is something you have learned in your career by making a mistake?

I’ve made many mistakes as an entrepreneur, but the main one is not believing in myself. Realizing this taught me that I had a lot to offer, but it was the biggest hurdle for me. You are as big as your mind thinks. Knowing this now made me unstoppable and freed me from the fear of failure or judgment, it also allowed me to grow my business, the business and, ultimately, the ability to serve my clients powerfully and fully.

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